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[PDF / Epub] ✅ So Yesterday Author Scott Westerfeld – Cravenjobs.co.uk



10 thoughts on “So Yesterday

  1. says:

    This is my favorite book of all time Seventeen year old Hunter Braque works for a company in New York that specializes in cool tasting They watch advertisements for shoe companies and decide if it s cool or not.He meets a girl named Jen, an Innovator explained in the book , and she has some pretty cool lace designs on her shoes He brings her to the tasting, and she speaks up on the commercial.His boss, Mandy, and everyone else liked what she said Mandy calls Hunter to schedule a meeting in Chinatown, but she never shows up They discover her cell phone in an abandoned derelict building, and they find something that made them think their eyes were deceitful So Yesterday takes you into the world of New York consumerism, and the fads of today and innovations of tomorrow Scott Westerfeld again successfully lures the reader into a conspiracy of cool innovations and deceitful actions that leaves you hungry for after each chapter.This book is a must read for anyone I ve read this book about 5 times and I still can t get sick of it


  2. says:

    I enjoyed Scott Westerfeld s Uglies series so I was curious to see how I d like one of his books that was set in the real world I thought he did a great job with the characters of Hunters and Jen They were unique, likable, and memorable I also loved the historical facts that Westerfeld put in the story.And like the Uglies series, So Yesterday makes you think about how things work in our society specifically, how we decide what is cool and what isn t It seems like such a silly topic, but as Hunter points out, there s big money to be made in cool People really do pay ridiculous amounts for the cool label.My only complaint about this book besides a few swear words that I wished weren t there was that I wanted from the ending I m not sure what but it just seemed like Hunter went through so much to try and help his friend and got so little But then maybe that was the point people who are all about cool aren t good friends Also, I never quite understood why the Jammers invited Hunter and Jen to the launch party But all and all it was a book worth reading.


  3. says:

    Oh sweet painful hell I give up on this book So Yesterday is my first novel by Scott Westerfeld, and I heard such great things about him But if the best he can do is slap me in the face with constant simple sentences and a mildly creative concept wrapped around a lackluster plot, no thanks.It started off somewhat okay, the concept was as I said creative, but that s where it ends The main character Hunter Braque, a trendsetter, comes across dumber than dirt and this girl Jen James, an innovator, who he suddenly meets one day and immediately goes on kidnapping mystery quest isn t much brighter.This book has so much potential that it comes across as a major disappointment I would have loved to see what Cory Doctorow or John Green could do with this novel that revolves around trendsetting and the pyramid of fashion as told through a guy s perspective I found that part interesting.I have a few questions about the book that just grated on my nerves, but I have to ask them Jen, where were you on your way to when Hunter suddenly crosses your path and you were able to immediately drop everything and go on a meaningless quest with him Hunter, when that baddie took your phone and started calling your contacts trying to figure out who you were, assuming your family and friends would answer his questions because of your Caller ID, why didn t you call your cell provider and have them shut down the phone service by reporting it stolen The Caller ID issue wouldn t be an issue after that Hunter and Jen, when you went to the police department to report Mandy s kidnapping why didn t you mention to the cop the fact that you had EVIDENCE yes EVIDENCE on the phone video that foul play was involved Yes, I understand the 24 hours issue for missing persons, but with EVIDENCE that becomes a moot point Gah Okay I ve wasted enough time on this book, and I ll repeat I didn t finish it just couldn t I love my YL public library, they save me a ton of money when I think I have a good book and it ends up being major suckage Thank you YLPL Lastly, I ll leave you with the fashion pyramid At the top of the pyramid, there are the innovators They are the logo exiles, first to wear their wallet on a chunk chain, or wear way too big pants on purpose, the first mythical guy to wear his baseball cap backwards Innovators don t look cool there is always something off about them, like they are uncomfortable with the world.Next are the trendsetters Their goal is to be the second person in the world to catch the latest trend They watch carefully for innovations and are always ready to jump on board Other people watch them because they are cool.Below them are the early adopters They have the latest phone or music player They test and tweak the trend that they see in magazines.Further down the pyramid are the consumers They have to see a product on TV or in the movies, 15 magazine ads, on a rack in the mall before they jump on board.Last are the laggards They wear their mullets and feathered back hair with pride They resist all change since they got out of high school.Which one are you XD


  4. says:

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  5. says:

    This may be my favorite Scott Westerfeld book I enjoyed Uglies, Pretties, etc but lost interest in the series about half way through I really liked Westerfeld s unique take on vampires in Peeps But this This is Westerfeld taking on Culture Jammers, Fad, Fashion, Trends, Conformity, and Modern Consumerism It s an romance mystery social commentary adventure set on the streets of Manhattan, following one weekend in the life of a cool hunter a teen who earns money spotting new cool stuff to sell to corporate amerika for mass production It s a romance, between a trendsetter analyst and an innovator free spirit It s a mystery, as Hunter the cool hunter s boss disappears It s social commentary, as I spent the whole book trying to figure out if it was completely realistic, or if it had a twinge of speculative fiction It s an adventure, as our heros navigate the waters of seizure causing Pokemon, faux magazines, and unbranding in search of the perfect shoe and or boss The only thing that got on my nerves was the author s refusal to name brands Normally, this would have added a star in my book, but in this case, Westerfeld makes a point of not naming the brand, then gives clues that make the brand identity obvious I think this does the opposite of what the author intends I spent mind power identifying the brand instead of glossing over it, giving attention to the brand, not less I don t like bending my mind around clues with the prize being the word Visa It kind of feels like a slap in the face Maybe that s the point But really, read it It still feels very current and that could change any minute now.


  6. says:

    This is one of Westerfeld s earlier YA novels That shows in the writing So Yesterday lacks the fast pace, engaging characters and tight plot typical of the author s later YA books The too aptly named Hunter is a self professed cool hunter someone who seeks out the latest trends before they re trends Hunter is employed by large corporations to pass on his finds and take part in focus groups so that those expensive marketing campaigns that keep the mega corporations afloat don t fizzle Hunter s rather mundane world takes a turn for the exciting when he meets Jen, an innovator who makes the trends rather than following them Jen and Hunter stumble into a conspiracy to upset the marketing status quot and restructure the cool pyramid as they investigate a possible kidnapping.The book s characters are unique and memorable though some have a tendency to lean toward the cliche Hunter and Jen are likable but they exist in a plot that isn t well fleshed out and lacks a lot of depth Overall the book feels light and insubstantial where s the story This is a couple of incidents loosely held together without any compelling impetus or drive Hunter and Jen sort of bounce along with the story and are still bouncing when we leave them reacting to their world but not changing it and not wholly a part of it This is definitely not Westerfeld s strongest work, but you can see traces of the novels that came later and were much, much better.


  7. says:

    My first thought on reading this was this is a novelization of The Tipping Point by Malcolm Gladwell, with cool teen characters, and an over the top mystery involving super cool shoes and purple dye sabotage Hunter is on the hunt for coolness and innovations, so when he sees Jen, with her skater style and her shoelaces woven in a way he s never seen before, he knows he s got an Innovator in his sites Hunter works for an agency that advises advertisers and companies on trends, recognizing them, and creating them artificially through ads, media events, and products.He introduces Jen to concepts such as Innovators who come up with new ideas, Trendsetters who spot the new, and make it cool, Logo Exiles who avoid all such trendiness, and Early Adopters who are the first to get any new technology.We send coded messages with our clothes, hair, music, and slang But it s not just Hunter and the company he works for that has noticed how trend setting works, and how it has been taken over by the media and big business There is a guerilla group on the prowl, and they plan to bring the artificial network of trend setting to its knees.Too fantastic a plot to be believable, I still enjoyed it completely.


  8. says:

    A lot of years ago, I was in a book club, and we read some of Scott Westerfeld s books such as Pretties , Uglies , Specials and Extra s In looking at some of the books that were out there I came across So Yesterday I had no idea what this book was about I like to take gambles occasionally and be surprised Seventeen year old Hunter Braque works for a company in New York that specializes in cool tasting They watch advertisements for shoe companies and decide if it s cool or not.He meets a girl named Jen, an Innovator explained in the book , and she has some pretty cool lace designs on her shoes He brings her to the tasting, and she speaks up on the commercial His boss, Mandy, and everyone else liked what she said Mandy calls Hunter to schedule a meeting in Chinatown, but she never shows up They discover her cell phone in an abandoned derelict building, and they find something that made them think their eyes were deceitful So Yesterday takes you into the world of New York consumerism, and the fads of today and innovations of tomorrow Scott Westerfeld again successfully lures the reader into a conspiracy of cool innovations and deceitful actions that leaves you hungry for after each chapter This book is a could read for anyone


  9. says:

    Let s talk about the cool pyramid.At the zenith, we have the Innovators These are the first ones to do something new rock a backwards baseball cap, get two piercings in one ear, wear boots on the outside of their pants When you meet them, most Innovators don t look that cool, not in the sense of fashionable, anyway There s always something off about them Like they re uncomfortable with the world At the next level reside the Trendsetters They are the second in line to follow a new trend They usually watch out for innovations so they can make em spread, because they are usually watched by the regular people Unlike the Innovators, they are cool, so when they pick up an innovation, it becomes cool A Trendsetter s most important job is gatekeeper, the filter that separates out real Innovators from those crazy people wearing garbage bags Below, we have the Early Adopters, the first people with a new item they test and tweak the trend, softening the edges Vital difference between these and the Trendsetters Early Adopters saw their stuff in a magazine first, not on the street Further down, the Consumers The people who have to see a product on TV, placed in two movies, fifteen magazine ads, and on a giant rack in the mall before saying, Hey, that s pretty cool At which point it s not Rounding out the bottom are the Laggards Proud in their mullets and feathered back hair, they resist all change since they got out of high school Where do you rank Follow Hunter, a Trendsetter in New York City, as he meets Jen, an Innovator, stereotypical to the description They get involved in a mystery, trying to find who s behind the plot to unravel the cool pyramid as we know it.Intriguing story it will definitely make you look at cool in a whole new light.


  10. says:

    I love this, just it was very hard to track what was going on sometimes.


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download So Yesterday, read online So Yesterday, kindle ebook So Yesterday, So Yesterday 26693ec6678b Ever Wonder Who Was The First Kid To Keep A Wallet On A Big Chunky Chain, Or Wear Way Too Big Pants On Purpose What About The Mythical First Guy Who Wore His Baseball Cap Backwards These Are The Innovators, The People On The Very Cusp Of Cool Seventeen Year Old Hunter Braque S Job Is Finding Them For The Retail MarketBut When A Big Money Client Disappears, Hunter Must Use All His Cool Hunting Talents To Find Her Along The Way He S Drawn Into A Web Of Brand Name Intrigue A Missing Cargo Of The Coolest Shoes He S Ever Seen, Ads For Products That Don T Exist, And A Shadowy Group Dedicated To The Downfall Of Consumerism As We Know It